Siteman Cancer Center's Annual Hockey Fights Cancer
The St. Louis Blues and Siteman Cancer Center celebrated Hockey Fights Cancer at the December 1 Blues game. Special commemorative pucks were designed by Will V., a Siteman Kids patient at St. Louis Children's Hospital and sold to benefit Hockey Fights Cancer. Players also wore special warm-up jerseys featuring Will's design during pregame warm-ups, which were later auctioned off with proceeds going to benefit Hockey Fights Cancer.
Random Acts of Kindness
Schnucks Random Acts of Kindness returned for its second season when Blues Hall of Famer Bernie Federko, Louie and members of the Blue Crew surprised shoppers at the Crestwood Schnucks with ticket vouchers to the Blues vs. Ottawa Senators game on January 16.
"We're looking forward to continuing the Random Acts of Kindness program with the St. Louis Blues where together, we can recognize the kindness shown to us by others," said Bill Bradley, Schnucks Chief Marketing and Communications Officer. "This is an ideal time of year to leverage our partnership and give back to our community."
Did You Know?
The Kiel Garage Entrance to Enterprise Center sees an average of over 5,400 fans every game and is ready to be rebranded. Visible from I-64/ US 40 and to guests approaching from the southwest, the entrance averages close to 300,000 impressions per week. The entrance is a highly visible position for both Blues games and Enterprise Center events, with great opportunity for brand recognition.
Reach out to your account representative for more information on this partnership opportunity!
Hotshots Hosts Holiday Bash
Blues radio play-by-play broadcaster Chris Kerber and a special guest color commentators from 105.7 The Point called the action between the St. Louis Blues and Vegas Golden Knights live from inside the Fenton Hotshots on December 23. A capacity crowd enjoyed games and prizes in the newly renovated Hotshots, turning an away game into a fan engagement experience in St. Louis.
"Hotshots has been a proud home of St. Louis Blues fans since we opened our doors back in 1990," said Justin Boyd, Hotshots Director of of Marketing and Digital Assets. "We are proud to have hosted everything from player appearances to Stanley Cup parties and everything in between. We are a destination for Blues hockey in St. Louis and wouldn't have it any other way".
New Way to Play
The St. Louis Blues and Bud Light debuted the all-new Celly Button, adding a new step to fans' goal celebration routine. Fans are invited to "Hit the Celly Button" in the Blues App after the first Blues goal of every game to be entered to win special prize packs.
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